Posts tagged Design Factory
Travel Agency for Superheroes acts again!
Jun 1st
1 year ago in Quito, Ecuador, while working at local entrepreneurship school and after having coached about the Team Academy in Sao Paulo, Brazil, for University Senac Sao Pauolo & Bank Grupo Santander Brazil, I made a Learning Contract defining that I want to work more with international big companies and surf. This is a post about how the wishes come true. It presents the learnings from a Creative Expedition we did for a group of 20 Marketing & Sales executives of a big French bank Crédit Agricole of in Finland in partnership with Entrepart.
Our relationship with Entrepart and Crédit Agricole dates back to 2007, when I was a teampreneur in Team Academy and we were invited to give a taster of Team Academy for a Crédit Agricole group in Helsinki. I went, together with 3 more teampreneurs, and apparently we succeeded to pitch the case well, because this time CA decided to start their week-long Finnish expedition from Team Academy of Jyväskylä and I had a chance to organize the program for the week as Entrepartner in Finland.
The idea of CA spending a week here in Finland was to do a Translation Nomade, a kind of creative expedition that takes people out of their normal living & experience cycles, and opens up new ways of thinking business. Topic of the week for marketing executives was HR management. We met companies with curious HR aspects, such as Nokia with challenges related to the aim of transforming the engineering business into service business, Docrates Clinique combining Socrates philosophy and doctors, being a unique private cancer Clinique in Nordic Countries and Fujitsu with long cooperation with the National Theatre (meeting took place at the National Theatre). As bankers, our guests were very curious about Finnish banks, and we learned about OP-Pohjola and Sampo, which were both rock’n’roll learning moments with highly interesting peer practice-exchange.
We also discovered the buzzing places of the entrepreneurial wave of Finland in places, such as Team Academy, Design Factory and Korjaamo. Just to give an overview, we were with Demos Helsinki with Manifest of Good Work, Monkey Business as a product of Team Academy joined with Carola Wictorsson and Kaisa Oksanen from the research group of Antti Hautamäki, contributing for creating innovation environments, regionally, Ellun Kanat with a study of Y-generation, STARA with age management program, Outi Ugas from Hahmo presenting the Helsinki World Design Capital 2012 project, Teemu Arina from Dicole talking about the Homo Connectus online, Sulake with Habbos around the globe and Ramine Darabiha with MySites and Aalto Entrepreneurship Society going to Shanghai World Expo on Tracks. In Jyväskylä we also met Stafix with static stickers and most importantly, a 7-nationality team founded by an Ecuadorian, working in Vaajakoski, Jyväskylä, and crushing it worldwide.
Whoah! Lots of meetings! We really had a week full of action and the program covered the Finnish society and landscape pretty comprehensively. “Participants come back with many insights.” said Christian Mayeur, founder of Entrepart on the way back home.
At the last night dinner in Kappeli we dialogued (time for it comes afterwards) and concluded that: In Finland a lot of trust and space is given for the youth, and that creates interesting companies & projects. And what about this well-being, every company promises a package of it for the employee, but what’s the individual responsibility of each own well-being, isn’t there any? Also the area of exact information was thought: in France and especially in the bank numbers & measuring the facts are appreciated, but it seems that in Finland the process and feeling the move and having dialogue is more important. Maybe this feeling resonates with the people we met on the way?
Personally, I was honoured to meet with all these people and companies that are highly intersting for Monkeys. Now it’s time to start discovering the seeds this learning journey has planted. Thank you for your commitment and presence, all who contributed and joined the journey! My next goal, other one written in the same Learning Contract in Quito, is to make 100 % of the turnover from outside of Finland. Maybe this week with CA was a step towards that too.
Cheers and love,
Henna Monkey
Ps. Special thank you for Christian Mayeur and Sanna Tossavainen for creating this and giving us a chance to be part of this and work with you. It’s been quite a trip!
Renewed Elevator Pitch: Help with Interaction Culture
May 4th
Monday morning was good for us. I think it was because last week we had had a busy week working with some customer projects. We learned a lot.
We visited Design Factory at the Aalto University in Espoo and met Inka (in the picture below on the left) there. Actually, she was already a friend of Henna’s since Paphos seminar last summer but we didn’t know that before Tatu gave her our Banana business card. She is also a designer, also for material but nowadays more and more for intangible. Very interesting place that Design Factory.
I am sure the visit to Design Factory contributed to our learning. What we learned for example that we are at our best when creating the interaction culture. We can create an environment for learning, and an environment where people can talk with one another. And that probably is the core of our business.
Here are first three development versions of our elevator pitch, first one was: We are Monkey Business and we first thought that we ignite collectives. Hä? Now that doesn’t say much, right? Let’s try again… We are MB and we are learning designers. Hmm. Still pretty broad and doesn’t really tell what we do. Ok, we worked a bit more and with the time came the idea of MB building learning environments. That was quite ok, but many times people associate learning environment with something virtual and happening with computers. So not so good for us. So finally we came up with this…
We are Monkey Business and we help our customers to build a better interaction culture.
How does that sound to you?






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